Music

Retainer

What We Do

Performance marketing built for artists, labels, and the people betting real dollars on a release cycle.

We run digital advertising as a monthly retainer for artists and labels. When it's a fit, we layer on fan messaging (DM automation, email, SMS) to convert reach into owned audience and revenue.

Primary // Lead

Digital Advertising

Paid media strategy, creative sourcing, campaign management, reporting, and optimization across platforms.

Secondary // Add-On

Fan Messaging

DM automation, email, and SMS setup to capture the audience the ads generate.

Digital Advertising // Music Retainer

Primary Offer

Monthly Pricing

$1,500/ month

15%of monthly ad spend

Billed at whichever is higher. As ad spend scales past the retainer floor, the percentage takes over.

What's Included

Scope

Media Strategy

Platform mix, audience targeting, budget allocation, and release-cycle planning aligned to the artist's goals.

Campaign Management

Build, launch, and day-to-day optimization of paid campaigns across primary platforms.

Creative Strategy

Guidance and recommendations on the hooks, ad core ideas, and CTAs most likely to perform, informed by what's winning in-platform and in-category.

Reporting & Insights

Dashboard access, weekly updates during the high-touch onboarding window, monthly performance review.

Creative Production // Note

If an artist or label doesn't have sufficient creative on hand, or wants additional digital ad creative built for proper testing and performance, we can produce it on a custom-quote basis. Scoped per project.

$250

Universal Setup Fee

Every new client. Minimum $250, scaled up based on complexity surfaced in the discovery call (additional creative builds, multi-platform integrations, custom tracking, or tight release timelines).

Fan Messaging

Add-On

The layer that turns paid reach into owned audience. Choose the full package or DM automation on its own. Available alongside the retainer or as a standalone engagement.

Option 01 // Full Package

Full Fan Messaging

$3,500setup + $350/ month

DM Automation Funneling with trigger-based flows
New subscriber SMS sequences and compliant opt-in setup
CRM configuration for tagging and segmentation
New subscriber email sequences for nurture and conversion
Offer pages for captures, opt-ins, and sales
Handoff logic from ads to owned channels

Option 02 // Entry

DM Automation Funneling Only

$750per releasesetup + $150/ month

New subscriber email sequences for nurture and conversion
Offer pages for captures, opt-ins, and sales
Handoff logic from ads to owned channels

New subscriber sequences only. Does not include ongoing list management or broadcast campaigns. Full package includes everything above. DM Automation Funneling option covers the DM flows and handoff logic only.

NEXT STEP: SELECT YOUR SERVICES AND GET YOUR ONBOARDING BOOKED Q2 2026

RIVIDIA // MUSIC PRICING // Q2 2026